News

Pharrell Williams plans to produce more than music

Pharrell Williams plans to produce more than music

Pharrell Williams (left) performs his summer hit "Blurred Lines" with Robin Thicke. Photo: Associated Press

Super producer Pharrell Williams is developing his own fragrance.

The “Blurred Lines” hit maker has already branched out into the fashion industry with his clothing lines Billionaire Boys Club and Ice Cream, as well as his jewellery and glasses collaboration with Louis Vuitton, and now he’s in the process of coming up with his own signature scent.

Williams reveals he’s also planning to work with “genius” architect Zaha Hadid on a project, but he insists he has no concerns about whether he’s spreading himself too thin.

He tells Details magazine, “I create based on what I feel like is missing. You jump in and follow your gut. It’s like a sculpture – you’re just adding on more clay, you’re chiselling away and adding on until you feel like it’s done, and you stand back and go, ‘Oh! It’s a person.'”

Williams has also been keeping himself busy with his YouTube.com channel, i am Other, and his judging stint on Rihanna’s new fashion reality show, Styled to Rock.

Recent Headlines

in Trending, Viral Videos

TODAY’S MUST SEE: Spooky ‘Shining’ inspired IKEA commercial

Fresh
17-overlay2

You'll never aimlessly wander the floors of IKEA the same way again.

in Entertainment

Today in entertainment history: Oct. 24

jamesbrown

A look back on some of the Hollywood headlines that made history.

in Entertainment

‘Jersey Shore’ star heading to trial on tax evasion

sorrentino

Reality TV star Michael "The Situation" Sorrentino pleaded not guilty to federal tax fraud charges.

in Music

One Direction’s new video stars a chimp and Danny DeVito

14-overlay2

The pop stars will release the music video tomorrow for their latest single "Steal My Girl" and it looks ... interesting.

in Music

Sam Smith, Mary J. Blige to perform at AMAs

samsmith

The breakthrough newcomers 5 Seconds of Summer will also take the stage at next month's American Music Awards.